Monday, November 8, 2010

Words & Images: PETA's Vegan College Cookbook


          In Brian Fies' lecture last week, he showed us how he had to go through hundreds of different designs to find the right cover for Mom's Cancer when it was being published into a book. It shows how in comics and in design, first impressions are important because it's what a customer sees first and it is the determining factor, out of all the books in a bookstore, that makes a customer want to pick it up or not.
          My last birthday, I received a cookbook from a friend that I had always wanted to get. It was PETA's Vegan College Cookbook. The cover is definitely an attention grabber with its simple layout and color scheme. The olive green, blues, and pink colors really work well and compliment eachother and give a friendly feeling because they are not overbearing. The simple layout of the cover reflect the "easy" concept of the cookbook, in terms of comprehension and the recipes themselves.

Credit/Links:
[PETA book cover design] http://www.addebook.com/biomed/html/foods-nutrition/cookbookrecipespetas-vegan-college-cookbook-275-easy-cheap-and-delicious-recipes-to-keep-you-vegan-at-school_23318.html

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